Trade & Commodities
Goods in motion: trading, distribution, and commodities, backed by physical inventory.

We are a private equity firm rooted in the real economy. Delivering value you can see, profits you can count, and returns that last.
We own businesses that generate cash, not stories. Each held to a single standard: always in the black.
Our focus is the real economy: five sectors chosen for hard assets, dependable demand, and the earnings they produce.
Goods in motion: trading, distribution, and commodities, backed by physical inventory.
Everyday essentials: food production, processing, and hospitality, carried by demand that rarely fades.
The industrial base: factories and fabrication, where sharper operations land straight in the margin.
Property that pays: income-producing assets, durable and tangible.
Security as infrastructure: resilient demand, often anchored by government.
Value comes from running companies well, not from leverage or financial engineering. Four disciplines guide every holding.
We hold meaningful equity and stay close to the companies we back.
Performance drives returns. We work with management to run each company better.
We invest with equity, never interest-based debt, so each company stands on its own strength.
Time is the ally of a good business. We hold for years, and let profit compound.
One standard. Two ways in.
We strengthen the companies we buy, and respect the people who built them.
Ownership of essential, asset-backed companies. Disciplined, and without interest-based debt.
Straight answers to what we're asked most often.
Yes, though we do it a little differently. Like any private equity firm, we buy and own companies. But we don't fund deals with interest-based debt, and we're in no rush to sell. We back good businesses, help them run better, and hold them for years.
Real, profitable companies that make, move, feed, build, or supply something, across food, manufacturing, trade, property, and defence. We look for solid foundations and room to get better.
Two ideas in one name. “In the black” is the old accounting term for being profitable, the opposite of being “in the red.” A standard is the mark you hold yourself to. Together, the benchmark for staying profitable, and the one rule we hold every company to.
Yes. Our deals are structured through recognized Islamic finance contracts: Musharaka and Mudaraba for partnership and profit-sharing, and Murabaha where asset financing is needed, rather than interest-based lending. We also avoid businesses that don't pass an ethical screen.
Our home markets are across MENA, particularly Egypt, Türkiye, and the GCC, with global reach beyond. The companies we own operate in these markets, and the investors alongside us are international.
We strengthen it, we don't strip it. We work with the people already running it and build on what's there. The goal is a healthier, more profitable business, not a quick resale.
We work with a small circle of partners, one deal at a time. Reach out and introduce yourself. We can't promise returns, but we'll tell you exactly how we work.